Artificial intelligence is revolutionizing the landscape for small businesses, offering innovative solutions that enhance efficiency, creativity, and competitiveness. As technology evolves, many entrepreneurs are leveraging AI tools to streamline operations and drive growth.
One of the most significant advantages of AI is its ability to automate repetitive tasks. Tools like chatbots can handle customer inquiries around the clock, freeing up valuable time for business owners to focus on strategic initiatives.
This not only improves customer service but also enhances overall efficiency.
AI-powered analytics platforms can process vast amounts of data, providing actionable insights that help businesses make informed decisions based on market trends and consumer behavior.
In this dynamic environment, AI is transforming small business operations.
A notable example is Hams Nabeel, a working mother who founded her business, Thikra, to preserve cherished memories for families.
“There was a clear need for my business idea,” she told Arab News. “Since I had my daughter, I wanted to preserve her hospital items — like her hat, blanket, and hand bracelet — all in one place.”
AI has become crucial in Nabeel’s entrepreneurial journey, streamlining various aspects of her operations. “ChatGPT helped me expand my business by crafting a clear structural plan,” she said.
What typically took weeks can now be accomplished in minutes, providing clarity when she faced uncertainties.
AI also assisted Nabeel in comparing 3D printers and defining her business’s vision. “AI guided me in crafting my mission and vision and even generated social media posts,” she said.
For financial management, she relies on QuickBooks, which automates tasks and offers valuable insights. Furthermore, Nabeel uses Salla, a website creation tool that simplifies online store management.
“Creating a business is so easy with Salla,” she said, allowing her to focus on creativity rather than technical details.
In creative sectors, AI tools are essential for content creation and design. From generating social media posts to developing marketing materials, AI helps small business owners maintain a robust online presence without extensive resources.
“We have traditionally always been creatives before tech developers, but with AI it is now enabling us to combine both,” Denis Bodart, who operates a creative animation agency called Feed Me Light in London and Riyadh, told Arab News.
“We are now building more creative tools and AI products, including a new SaaS (Software as a Service) platform focused on the out-of-home advertising sector, which allows us to dynamically display content on various screens at once.
“Imagine walking through a city filled with screens that communicate and showcase engaging, interactive content. For example, the displays can respond to the latest football or esports results, presenting teams in an exciting manner.
“They can also adapt to weather conditions and customize their content based on audience presence in events, venues, and shops.”
Source: Arab News